Don’t Assume; Ask These 8 Basic Questions When Given A Project

by Chris Sier | Nov 30, 2019 | Project Management

As humans, we make a lot of assumptions. However, when assigned a new project, the clearer we are on “what” we need to do, the “how” to do it is much easier to plan and execute. We need to reduce assumptions and replace them with facts and clear direction....

Are You Effectively Communicating Your Brand’s Value?

by Chris Sier | Oct 31, 2019 | Branding

There are three steps to creating a brand that resonates with your audience: What’s My Story – what you want others to know about you. Packaging My Story – your consistent message that conveys your brand Telling My Story – courteous, clear, and concise communication....

What’s Your Brand?

by Chris Sier | Sep 30, 2019 | Branding

Nike has the “Swoosh”, which represents speed, movement, power, and motivation, and Evernote, an app that stores your written notes on a laptop, uses the figure of an elephant’s head, because “an elephant never forgets, and you won’t either utilizing...

Obstacles Are Opportunities In Disguise

by Chris Sier | Aug 31, 2019 | Visualization

What amazing things would you do if you thought you could? I was going to write about branding this month, but I believe this is an essential first step. I recently came across a book in my library, I read some time ago, “Unstoppable” by Cynthia Kersey,...

Put the “I” in I, Inc.!

by Chris Sier | Jul 25, 2019 | Career Management

Successful people act as owners of their own company, whether they work for a company, as a contractor, or self-employed. It is crucial to have a strong sense of the value you bring which you can clearly articulate along with creating a plan on how to differentiate...